Crisis Management: Why Businesses Should Have an Active Crisis Plan Es

Crisis Management Crisis communication is one of the most fundamental and neglected components of organizational communication in todays stage ancestry enterprise world. It is vital that every corporation have contingency computer programmes for emergency situations, both natural and man-made. Studies face that eighty percent of organizations confronted with a major disaster runs out of business within two years.(Hickman & Crandall 1997) Nevertheless, we besides know that almost forty percent of all Fortune 1000 companies have an operational crisis solicitude plan in place. (Hickman & Crandall 1997) This paper will examine and evaluate three journals that wrangle different aspects and needs for an active crisis plan. The first journal evaluated comes from an article in Business Horizons named A Multi-faceted Approach to Crisis Management that discusses the need for break downing some(prenominal) parallel plans before disaster strikes. First and foremost, th e article says that a crisis management team must be created for the mere anticipation of possible crisis events in order that recovery and rebuild of the organization may be conducted in an efficient manner. The team should be named and move into action. The first order of business for the new team should be developing worst case scenarios. In order for this next step to happen, the team must establish what business functions are mission critical and necessary for the survival of the organization. They must also understand and plan for the proper technology needed to back up these functions to be in place. After all of this is completed, the team needs to develop and distribute to all those involved a crisis management plan. It falls on management to ensure all parties stay current and trained on t... ...ial for failure at the catastrophic level. ReferencesCheney, G., Christensen, L., Zorn, T., & Ganesh, S. (2004). Organizational Communication in an eon of Globalization Issues, Reflections, Practices. Prospect Heights Waveland Press, . Inc.Goldstein, G. A Strategic Response to Media Metamorphoses. public Relations Quarterly, Summer2004, Vol. 49 Issue 2, p19, 4pEpstein, M.Communicating with Stakeholders in a Crisis financial Executive, Oct2003, Vol. 19 Issue 7, p23, 3p Hickman, J., Crandall, W. Before disaster hits A multifaceted accession Business Horizons, Mar/Apr97, Vol. 40 Issue 2, p75, 5pUlmer, R,. Sellnow, T. (1997) Startegic Ambiguity and the Ethic of evidential Choice in the Tobacco Industrys Crisis Communication, Communication Studies 48 (1997)